Law Firm Growth Without the Full-Time Cost — Fractional Legal Marketing

Senior-level legal marketing leadership built for

solo and small law firms.

A passion for creating results.

Some examples of what Fractional Legal Marketing can do for your firm.

Fractional Legal Marketing for Solo Personal Injury Attorneys: 38% Increase in Signed Cases

A solo personal injury attorney brought on fractional marketing to replace unpredictable referrals with consistent leads. By tightening local SEO, improving intake follow-up, and focusing ad spend, the firm increased signed cases by 38% in six months—without adding staff.

Personal Injury Law Firm Lead Generation: Lower Cost per Lead with Fractional Marketing

A two-lawyer personal injury firm struggled with rising ad costs and low-quality leads. Fractional marketing leadership refined targeting, messaging, and landing pages, resulting in 27% more qualified consultations while reducing cost per lead by 22%.

Converting Personal Injury Website Traffic into Consultations with Fractional Marketing

A small PI firm had traffic but poor conversions. Fractional marketing focused on website clarity, call tracking, and intake training. Within 90 days, the firm saw a 31% increase in booked consultations and improved case quality.

Fractional Marketing Strategy for Small Personal Injury Law Firms Driving Consistent Case Growth

A growing personal injury practice needed structure, not more vendors. Fractional marketing unified SEO, PPC, and intake under one strategy, helping the firm achieve consistent month-over-month case growth and predictable marketing spend.

ROI-Focused Fractional Legal Marketing for Solo Personal Injury Lawyers

A solo PI attorney hesitant to hire in-house marketing used fractional leadership to prioritize the highest-ROI channels. The result was fewer wasted leads, better case screening, and higher revenue per case within the first quarter.

Reducing Marketing Costs While Growing a Personal Injury Law Firm with Fractional Leadership

A small personal injury firm overwhelmed by marketing decisions gained clarity through fractional oversight and reporting. With clear KPIs and accountability, the firm increased retained cases while lowering overall marketing costs.

“Jason has been extremely helpful in moving our firm forward. We have had tremendous growth over the last 11 years.”

Cynthia Hill

Miley Legal – West Virginia

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See How Fractional Marketing Can Grow Your PI Firm